Designer Spotlight: Amsale

Ethiopian-born American designer, Amsale Aberra was born in 1954 and is known for her couture wedding gowns. Her entre into bridal fashion began in 1985 with her own wedding: when she couldn’t find a simple, yet refined gown to wear herself. So the FIT graduate began making custom bridal gowns in her NYC loft. According to her website, the gowns “fused pure, archetypal silhouettes with couture craftsmanship and sumptuous textiles.”

Today Amsale is one of the most recognizable names in the bridal business, and her gowns are still crafted and displayed in New York City. While you can purchase her gowns at Bergdorf Goodman, Saks Fifth Avenue, Neiman Marcus, and other fine bridal boutiques across the nation, the Amsale flagship store makes its home on Madison Avenue. Her style, easily recognized, is marked by both “exquisite simplicity and luxurious restraint.”

Beyond her namesake brand, Amsale founded the Amsale Group with Neil Brown. The group is comprised of three distinct, yet complementary luxury bridal collections: Amsale, Christos, and Kenneth Pool. The group also includes the Amsale Bridesmaid Collection. Each of these impeccable collections can be found at the flagship store on Madison Avenue and other fine boutique retailers—including Nitsa’s Bridal—across this country and over 20 other countries.

Amsale gowns have been worn by numerous celebrities, including Halle Berry, Selma Hayak, and Julie Roberts, just to name a few. Celebrities that married in Amsale include Sara Rue, Lisa Loeb, and Bethany Frankel, among others. In 2011, WE TV did a reality series called “Amsale Girls” offering a behind-the-scenes peek at the Amsale boutique. The Amsale mission: “I want a bride to be thrilled with her wedding-day look for years to come because her dress has a timeless beauty that reflects her true essence,” Amsale says.

Photo Source: marthastewartweddings.com

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