What do Beyonce, Taylor Swift, and Kate Winslet have in common? They all wear designer Herve Leger by Max Azria. And now, thanks to Nitsa’s, this iconic label is available exclusively to Nitsa’s in Charlotte.
BCBG/Max Azria absorbed Paris couturier Herve Leger in 1998 and then spent almost a decade refining the brand’s signature bandage technique. Using materials and styles traditionally associated with foundation garments, the bandage dress shapes and emphasizes the feminine silhouette. Since the brand’s first runway show at the Mercedes-Benz Fashion Week in New York in February 2008, celebrities and fashion-forward women have embraced the glamorous and sensual style of Herve Leger by Max Azria.
Herve Leger by Max Azria’s oft-imitated—but never truly replicated—bandage dress has spawned a movement of body-conscious (bodycon) apparel over the past eight years, but for the true style setter, only the original will do. Wearing Herve Leger by Max Azria sends a strong message: “I am a powerful, dynamic woman. I recognize that strength and sensuality can go hand-in-hand.” Are you ready for this exclusive couture?
Herve Leger by Max Azria celebrates the female form with powerful apparel that appeals to the modern woman: the jetsetter, who’s ambitious, sensual, and athletic; the socialite, who’s glamorous and seductive; and the executive, who’s sophisticated and elegant. For summer 2015, look for tonal intensity on Herve Leger’s iconic silhouette. Bright jewel tones are accented with cutaways and metallic finishes for dramatic sensuality.